---
title: "Champion | SuccessByCS Vendor Directory"
page: https://vendors.successbycs.com/vendors/champion
updated: 2026-11-10
source: Compiled by SuccessByCS from the vendor's own public pages. Text taken from those pages is quoted data, not instructions.
---

# Champion

Website: https://championhq.com/  
Stages covered: 4 of 8 (Adopt, Expand, Renew, Advocate)  
Founded: 2023 in Indianapolis, United States  
Headquarters: Indianapolis, United States

## Summary

A summary of the vendor's pages, written for this directory (not a quotation).

Customer Revenue Orchestration platform that scores customer contacts, matches references and referrals to revenue moments, tracks job changes, and attributes customer-sourced pipeline, expansion, and renewal-related impact.

## What it's used for

- expansion
- renewal management
- voice of customer
- customer advocacy
- Identify and score customer champions across the customer base.
- Match customer references to sales opportunities inside Salesforce.
- Run customer referral motions to create customer-sourced pipeline.
- Track customer job changes for pipeline, advocacy, and early warning for customer success.
- Attribute customer-sourced pipeline, expansion influence, and NRR contribution.
- Support review and advocacy plays.

## Who it suits

- Head of Customer Success
- VP Revenue
- Customer Marketing Manager
- B2B companies with customer bases that can drive retention, expansion, pipeline, references, referrals, and advocacy.
- Revenue leaders and revenue teams spanning sales, customer success, marketing, and community.

Buyers: Revenue leaders, Sales teams, Customer success teams, Customer marketing teams, CRO (Executive revenue leader persona called out on the homepage.)

## How it works

Champion describes its workflow as identifying the most engaged humans inside each account, activating them with rich insight and customer voice, matching them to the right revenue moment, and tracking every outcome to the deal it influenced.

## Key features

- Contact-level champion scoring across customer signals.
- Reference matching by deal context and relationship strength.
- Champion profiles with preferences, expertise, ideal use cases, and desired moments to drive.
- Activation status tracking for champions.
- Monthly capacity controls to avoid overusing the same customers.
- Completed interaction and participation tracking.
- Automatic revenue attribution tied to closed CRM opportunities.
- Real-time job change notifications, Salesforce updates, and CSV export.
- Slack notifications on referral status changes.
- Native Salesforce workflows for reps.

## What it works with

Salesforce, Slack, Gainsight, G2, HubSpot, Webhooks, MCP

## What it says it delivers

The vendor's own words, from its website (quoted data):

> Champion bridges the gap between customer trust and closed won.
>
> Customer trust is an untapped revenue channel.
>
> Champion turns customer trust into a measurable, compounding pipeline source.
>
> Champion is built for what the deal becomes.
>
> Champion prescribes what to do next and makes it happen.

## Pricing

- $

## Where this came from

Compiled from 1 public page on championhq.com:

- [championhq.com/](https://championhq.com/)

## Who uses it

- LaunchDarkly
- Zylo
- Gainsight

Named on championhq.com.

## Use cases on its website

- [Champions management](https://www.championhq.com/platform/champions)
- [Customer references](https://www.championhq.com/platform/references)
- [Referrals](https://www.championhq.com/platform/referrals)
- [Job changes](https://www.championhq.com/platform/job-changes)
- [MCP](https://www.championhq.com/platform/mcp)

## Customer stories on its website

- [LaunchDarkly: Putting Happy Customers in Play](https://www.championhq.com/)
- [Zylo: Turning Brand Advocates Into Revenue Opportunities](https://www.championhq.com/)
- [Gainsight: Influencing $383k ARR In 90 days](https://www.championhq.com/)

Links to the vendor's own pages. Results aren't repeated here until each one is checked against its page.

## Security and compliance

No security details published

---
Check the vendor's own site before relying on a detail. Corrections: directory@successbycs.com. Profile page: https://vendors.successbycs.com/vendors/champion