Thematic
Enterprise customer-intelligence software that unifies feedback from surveys, tickets, calls, reviews, and other sources; uses AI plus human review to surface traceable themes, scores, and prioritized actions; and routes insights into existing tools and workflows.
TUTĀHUNA · VEGETABLE SHEEPRaoulia eximia
What it's used for
Who it suits (ICP)
Enterprise customer experience teams, Voice of Customer program managers, Research and insights leaders, People analytics and HR insights teams, Software and technology companies
Buyers: Customer Experience (CX teams using customer signals to drive action and prove impact.), Voice of Customer (VoC teams unifying channels and linking themes to business decisions.), Research and Insights (Research leaders scaling qualitative analysis without losing rigor.), People Analytics / HR Insights (Teams analyzing employee feedback and distributing insights to managers.), Product (Product teams using unified feedback to inform roadmap and prioritization.), Support (Support teams using conversation and ticket insights to identify issues and route action.)
How it works
Thematic works in five steps: ingest customer data sources, unify them into one consistent layer, build themes from customer language, prioritize themes by business impact, and route insights to the right people and tools.
Key features
- Cross-channel feedback unification
- Theme discovery from customer language
- Traceable answers backed by source comments
- Human-in-the-loop theme validation and refinement
- Predicted NPS, CSAT, CES and custom scores from feedback
- Revenue-at-risk scoring by theme
- Automated alerts and workflow routing
- Role-based Lenses for team-specific views
- Export/query through API, data warehouses, BI tools, and MCP
What it works with
What it says it delivers
- One trustworthy and traceable source of customer truth for teams and AI agents across every channel.
- Works alongside the existing CX stack with no rip and replace.
- Insights are tied to business impact so teams know what to act on and when.
- AI that users can inspect, steer, and defend rather than black-box outputs.
In the vendor's own words, from its website.
Pricing
- Foundation: $25,000/year
- Enterprise
About the company
Where this came from
Compiled from 1 public page on getthematic.com.
SHOW PAGES
Who uses it
Named on getthematic.com.
Use cases on its website
Customer stories on its website
- Atom bank: Using Thematic to get clear focus on how to drive growth and save costs ↗
- Financial services provider: How a financial services provider took NPS from negative to positive by finding out what actually moved it ↗
Links to the vendor's own pages. Results aren't repeated here until each one is checked against its page.
Security and compliance
- ✓ SOC 2 Type II
- ✓ GDPR
- ✓ CCPA
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